Sign up to receive 5 free days of our daily summary for tech news.

Introducing our newly updated org charts. Browse our org charts on companies like Uber, Facebook, and Airbnb all in one place.

Read this article for free.

Already a subscriber? Log in here

Media Google Telecom

As TV Battles Heat Up, Comcast Launches New Web Delivery Service

As regulatory battles and mega-mergers roil the media business, Comcast is preparing to offer a new service for Web content companies that will enable them to bypass network middlemen and deliver their services directly to Comcast Internet customers.

The new service allows companies publish their content inside of Comcast’s network so that it is closer to Internet subscribers, something they haven’t been able to do in the past. John Schanz, Comcast’s chief network officer, said in an interview that the offering is currently being tested with some customers and is expected to roll out broadly if all goes well.

Comcast’s initiative could have implications for hundreds of websites, ranging from video services like Netflix and Google’s YouTube to Sony’s gaming network and security software providers like Symantec, which often ask customers to download big software updates. It also will put pressure on the multi-billion-dollar content-delivery-network industry, which helps Web content companies deliver their videos or software to Internet service providers.

Comcast’s effort comes amid upheaval and consolidation in the TV business, driven in part by the emergence of the Internet as a dominant medium for video distribution. AT&T’s agreement to acquire DirecTV, announced Sunday, reflects a scramble by big companies to bulk up for a new era in which scale will be crucial for negotiating the best deals with TV networks. At the same time, federal regulators are considering whether so-called “net neutrality” rules are needed to govern how companies like Comcast and AT&T manage Internet traffic on their networks.

What Is The Information?

Notebook b5103017ee163370a1667c9ce59ab0ef023875a17888105d26c185cadf31bb69

Daily news analysis

Every weeknight, we'll send you our reporters’ views on the day’s top tech news—distilled into one email.

Notes bb3aa5069205d702dda37fc71dc6f1c59df2310c4379304e9f1199f052af4884

Exclusive Articles

We broke it first. Receive original reporting, stories, and exclusives you won't read anywhere else from the largest newsroom in tech.

Conference calls c9e664e8b96ee347d3e92b8309938f268422b9db98cfabca5c826fbb75054b23

Conference calls

Go deep into areas like crypto and VC diversity—or get real-time analysis of breaking news—via conference calls with our reporters and other experts.

Events 499acedd16cffc41445edd76bfd302b2836c2a27419890f17130a6b10e2aa3df

Special Events

For no extra fee, subscribers get access to more than a dozen events yearly, from intimate dinners to larger gatherings with marquee speakers.

Access the best reporting on the tech industry read by tens of thousands of global executives.

Become a contributor

Share your views and find other subscribers by completing your profile. You’ll be listed in our contributor directory.

Org Charts

Access the only collection of tech company org charts. Our expanding database includes companies like Amazon, Snap, and Uber.

Slack community

Discuss topics and current events with our subscriber-only Slack group and share news about your company with other subscribers.

Share with your team

Subscribers can unlock any article and share it with friends and co-workers through a special share link.

Stay up to date on Silicon Valley

Sign up for Jessica Lessin’s (The Information’s CEO & Founder) free Saturday newsletter and also receive a complimentary week of our daily afternoon tech commentary email.

Already a subscriber? Log in here

Recent Articles

Asia Google Cloud

Google and Tencent Secretly Explore Cloud-Computing Cooperation

By Juro Osawa

Amazon Google Facebook Policy

10 Lawmakers Tech Should Watch

By Sarah Kuranda and Nick Wingfield

Amazon Cloud

AWS Renewable Energy Efforts Hit Speed Bumps

By Priya Anand

Conflicts between CDN companies such as Level 3 Communications and Internet service providers such as Comcast occur periodically over the costs associated with passing an ever-growing amount of traffic to Comcast’s network when Comcast’s customers request it.