Sign up to receive 5 free days of our daily summary for tech news.

Interested in the Uber IPO? Subscribe today for $100 off and get access to daily conference calls during the week prior to the IPO.

Read this article for free.

Already a subscriber? Log in here

Media Amazon

The Pitfalls of TV’s Mixed-Up App World

The unbundling of cable and the rise of Internet-enabled streaming was supposed to be the promised land for consumers.

While it’s still early in the life of over-the-top video content, the current era is marked more by chaos than a clear view of the future. Thanks to complicated rights agreements, different technical standards and poor design, there’s no easy answer to what content is available online when, or whether an individual network may be distributing a show on its own app.

The result is a mess of viewers hunting and pecking for shows while advertisers remain leery of new streaming video ad formats. And the day cord-cutting becomes the norm remains in the distance.

What Is The Information?

Notes bb3aa5069205d702dda37fc71dc6f1c59df2310c4379304e9f1199f052af4884

Exclusive Articles

We broke it first. Receive original reporting you won't read anywhere else from the largest newsroom in tech.

Notebook b5103017ee163370a1667c9ce59ab0ef023875a17888105d26c185cadf31bb69

Daily news analysis

Every weeknight, we'll send you our reporters’ views on the day’s top tech news—distilled into one email.

Conference calls c9e664e8b96ee347d3e92b8309938f268422b9db98cfabca5c826fbb75054b23

Conference calls

Get access to our reporters and other top executives with monthly deep-dive calls into topics like startups and autonomous vehicles.

Events 499acedd16cffc41445edd76bfd302b2836c2a27419890f17130a6b10e2aa3df

Special Events

For no extra fee, get access to more than a dozen events yearly, from intimate dinners to larger gatherings with marquee speakers.

What else is included in my subscription?

Become a contributor

Share your views and find other subscribers by completing your profile. You’ll be listed in our contributor directory.

Slack community

Discuss topics and current events with our subscriber-only Slack group and share news about your company with other subscribers.

Annual Subscriber only benefits:

Org Charts

Access the only collection of tech company org charts. Our expanding database includes companies like Amazon, Snap, and Uber.

Crypto Newsletter

Our experts investigate the latest in the crypto world to keep you in-the-know about the movements of digital currencies.

Stay up to date on Silicon Valley

Sign up for Jessica Lessin’s (The Information’s CEO & Founder) free Saturday newsletter and also receive a complimentary week of our daily afternoon tech commentary email.

Already a subscriber? Log in here

Recent Articles

Entertainment

How Iger Broke Disney’s Netflix Addiction

By Tom Dotan and Jessica Toonkel

Entertainment

Disney’s Costly Streaming Plans Win Approval From Wall Street

By Martin Peers and Tom Dotan

Entertainment

Netflix Races to Make More Originals as Studios Pull Back

By Beejoli Shah

Uber/Lyft

Lyft Moves to Restrict Employee Access to Customer Data

By Matt Drange

From a software perspective, the most effective way to fix the problem is for networks to reach a consensus on what a video app should look like and when new content should appear.