Jasper, an Early Generative AI Winner, Cuts Internal Valuation as Growth SlowsRead more

Apple senior vice president of hardware technologies Johny Srouji. Screenshot via Apple

Apple’s Road Map for Mac Chips Shows Likely Advantage Over Intel

Photo: Apple senior vice president of hardware technologies Johny Srouji. Screenshot via Apple

Last month, Intel CEO Pat Gelsinger declared that winning back Apple’s business was one of  his top priorities, a move that would ease the shame of Apple having dropped Intel processors from its Mac line of computers in favor of its own designs. It looks like Gelsinger has his work cut out for him.

That’s because Apple’s plans for its future Mac processors suggest those new chips are likely to easily outperform Intel’s future processors for consumer PCs, previously unreported details about Apple’s road map show. Apple has already begun working on the next two generations of Mac chips, which are expected to succeed the M1—the first Mac processor Apple designed in-house as it began to move away from Intel, according to three people with direct knowledge of the plans.

Apple’s third generation of Mac processors—which go by the code names Ibiza, Lobos and Palma, according to three people with direct knowledge of the projects—look to be an especially big step up from the processors Intel is expected to begin shipping around that time, analysts told The Information.

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