Athletes wear lucky socks. Children have their favorite stuffies. But tech founders? Their most prized workplace possessions run an exceptionally wide gamut, ranging from the idiosyncratic (a Jesuit obelisk) to the alarmingly practical (a pistol lockbox) to the comfortingly basic (a yellow pad and pen). Whether a founder works from home, the office or a rotating carousel of hotel rooms, you can bet they keep something nearby that reminds them of their roots—or just gives them something to fidget with.
Founders’ Keepers: The Gadgets, Mugs and Mementos That CEOs Can’t Work Without
In our new series, we ask tech leaders what essential item they always keep within fidgeting distance.
Get access to exclusive coverage
Read deeply reported stories from the largest newsroom in tech.
How Reddit Grew Its Ad Business, Bolstering IPO Hopes
While whiling away the hours on Call of Duty and other videogames, gamers love to chew on Kraft Singles. At least, that’s what research done by food giant Kraft Heinz implies. So to drive more sales of the individually wrapped pieces of processed cheese, Kraft Heinz targeted gaming interest groups on Reddit and launched an ad in the form of a discussion thread: “How to Keep Melty...
NYT Co’s Digital Ad Revenues Weaken in Q4
UK Regulator Warns it May Block Microsoft-Activision Deal
Goldman Sachs Asset Management Closes $5.2 Billion Growth Fund
Stay in the know
Receive a summary of the day's top tech news—distilled into one email.
Access on the go
View stories on our mobile app and tune into our weekly podcast.
Join live video Q&A’s
Deep-dive into topics like startups and autonomous vehicles with our top reporters and other executives.
Enjoy a clutter-free experience
Read without any banner ads.
Recent Popular Stories
The 1:1 google
‘We Just Have to Keep Winning’: A Sonos Executive With a Colorful History Goes to War Against Google
Dealmaker venture capital
A New Bubble Is Forming for AI Startups, But Don’t Expect a Crypto-like Pop