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Tony Fadell. Photo by Flickr/LeWeb. Art by Jeff Greco.
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Inside Tony Fadell’s Struggle to Build Nest

By
Reed Albergotti
 |  March 24, 2016 7:00 AM PDT
Photo: Tony Fadell. Photo by Flickr/LeWeb. Art by Jeff Greco.

At a November all-hands meeting for engineers at Nest’s Palo Alto, Calif., headquarters, co-founder Matt Rogers said he was “losing sleep” over an exodus of staffers—roughly 70 in about six to 12 months, out of its workforce of roughly 1,000.

Tony Fadell, the company’s CEO, interrupted, pointing out that many of those departing employees had come from either Google, which acquired Nest in early 2014, or from Dropcam, maker of connected security cameras that Nest bought in mid-2014. Mr. Fadell went on to urge employees who have a problem with the way Nest is run to step up, rather than take on a  “victim mentality.” Victims are “not long for the world,” he added, according to a recording of the meeting made available to The Information.

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