Nov. 19, 2019 7:01 AM PST

Facebook CEO Mark Zuckerberg’s Georgetown address about free speech last month drew skeptical commentary from many quarters. But for one group of Facebook workers—its community of Chinese employees—his comments touched a particularly sensitive nerve. Zuckerberg’s criticism of Chinese video app TikTok and China’s censorship of the internet renewed long-standing complaints that Facebook’s management is biased against China, according to one employee who saw messages in Facebook’s internal discussion groups.

Tensions between Facebook management and its large community of Chinese employees have been on the upswing over the past year or so, since Zuckerberg abandoned efforts to get Facebook allowed back into China and instead became more critical of Beijing. Many of the company’s newer Chinese employees were hired from mainland China and are unapologetically supportive of the Chinese government. 

The Takeaway
Facebook is grappling with its large community of Chinese employees, some of whom are becoming more vocal and critical in internal company forums over what they claim is a bias against mainland China.

But in the past couple of months complaints of anti-China bias have overlapped with unhappiness about working conditions at Facebook, crystallized by the suicide of a Chinese employee at Facebook headquarters. Employees complained that management didn’t allow an open discussion of the episode, including whether the company’s work culture contributed to it.

The increasingly vocal criticism by Chinese employees is the latest example of how workers at big tech companies such as Google and Amazon have turned activist, protesting their employers’ business dealings with the federal government and complaining about gender inequality, sexual harassment and other issues. But in this case, Zuckerberg has to walk a fine line, trying to keep a vocal group of employees happy while not alienating Facebook’s many critics in Washington, D.C. If he upsets employees, Zuckerberg risks cutting off a source of talent. But if he goes too far to appease the Chinese employees, he could hand his critics in Washington more ammunition.

“We’re seeing tech employees emerge as a separate force from tech companies,” said Matt Sheehan, a fellow at the Paulson Institute whose research focuses on the relationship between Silicon Valley and China. “Civil societies are emerging at these tech companies and because a large portion of these employees are Chinese, they are going to be an actor in this dynamic,” he said.

At the same time, some senior managers are concerned that growing divisions and personal attacks within the Chinese employee community, and the strains between the community and management, are undermining the company’s ability to maintain its prized culture of openness and transparency, a person familiar with management’s thinking said. They fret that the situation could further damage Facebook’s reputation, which is already under attack over privacy breaches and investigations for antitrust violations. 

Further complicating the challenges facing Zuckerberg are comments by longtime Facebook board member Peter Thiel, who accused Google of working with China’s military and that its leadership has been “infiltrated” by Chinese spies. Thiel, without offering any evidence to support his accusations, said Google was behaving in a “seemingly treasonous” manner. 

A Large Community

The ranks of Chinese workers at Facebook—the vast majority of whom are software engineers and data and research scientists—have been increasing in recent years, according to interviews with more than a dozen current and former employees. 

The total number couldn’t be learned, although it likely numbers in the thousands (Facebook employed nearly 36,000 people as of Dec. 31). Facebook has more Asians as a share of its U.S. workforce than Apple, Google or Microsoft, according to an analysis of federal filings. Some 42% of its U.S. employees were Asian in 2018, up from about a third in 2014, the filings show. At Google, the percentage in 2018 was 37% and at Apple it was 23%. Facebook’s share of green card sponsorships for Chinese employees also has been growing annually since 2013, rising from 25% to 44% of sponsorships in the nine months ending in June.

The internal group [email protected], which Facebook hosts for its Chinese employees, counts more than 6,000 members and is the largest of its kind at the company, current and former employees say. 

One former Chinese employee, who worked at Facebook between 2015 and 2019, said there were so many Chinese employees that he sometimes could get away with speaking only Chinese at work. Other former Chinese employees recounted being asked by their managers to be mindful of non-Chinese speakers after holding work conversations in Chinese.

Some Chinese workers said they were drawn to Facebook’s results-focused culture and by what they said was its willingness to quickly sponsor employees for permanent residency in the U.S. Many Chinese employees hired a decade or so ago rose through the ranks to become directors and vice presidents, which has led to even more hiring of Chinese workers, according to current and former employees. 

But as the number of Chinese hires has increased, Facebook has had to rely more on mainland China as a source of new talent. A decade ago, many of Facebook’s Chinese hires were employees with graduate degrees from American universities who had spent years getting used to the country’s culture. In contrast, many of these newer hires haven’t spent as much time in the U.S. and still get their news from China’s state-controlled media and use Chinese social media to keep in touch with friends and family back home, several current and former Chinese employees said. Some of them don’t share the U.S. view of the internet as a haven for free speech and open debate.

These employees added that China’s rise as an economic, technological and political power in recent years has made Chinese nationals more assertive about their country’s place in the world.

“Ten years ago, if you got out of China’s tech industry and got a dream job at a prestigious Silicon Valley company, there was very little chance you would go back and very little to be proud of in your home country in terms of technology,” Sheehan said. “Now many of the friends and classmates of these Chinese tech workers have founded companies that are very successful and you take a certain amount of pride in their work.”

Growing Vocal 

‘Civil societies are emerging at these tech companies and because a large portion of these employees are Chinese, they are going to be an actor in this dynamic.’

Facebook has taken a number of steps in the past year that have been interpreted by its Chinese employees as hostile to the Chinese government. Last year Facebook invited Taiwan’s president to a Facebook-sponsored event in Taipei promoting the territory’s economy and e-commerce industry. Taiwan President Tsai Ing-wen posed for photos with Facebook Vice President for Asia-Pacific Dan Neary and gave a speech highlighting Taiwan’s strong ties with Facebook. 

Some Chinese employees said in internal groups that the meeting legitimized Taiwan’s claim to self-rule and jeopardized Facebook’s chances of entering China. Simon Milner, Facebook vice president of public policy for Asia-Pacific, was forced to defend the event in the messaging groups, according to employees who saw the messages. 

Zuckerberg’s public comments have also turned more critical of mainland China. In March, for instance, Zuckerberg said Facebook would never host data in countries with a track record of violating human rights and last month he said it was never able to reach an agreement with Chinese authorities over how to operate its services free from censorship. 

Also this year, Facebook’s Milner visited Hong Kong where he met with a number of local lawmakers and government officials, according to two people familiar with the meetings, which were announced in Facebook’s internal groups. The meeting sparked online complaints after Milner met with Alvin Yeung, a Hong Kong pro-democracy legislator, saying the meeting could be viewed as legitimizing pro-democracy demonstrators’ claims to self-autonomy, the people said.    

The divisions within the Chinese employee community, and the criticisms of the company they sometimes spark, have alarmed some senior Facebook executives, said a person who is familiar with management’s thinking. Some executives, including David Wei, a Facebook vice president of engineering many Chinese Facebook employees said acts as an informal liaison between senior management and Chinese employees, are closely monitoring the internal message groups and have moved to clamp down on discussions when they get heated, the person said. For instance, in September, Wei weighed in, urging calm. 

“I would encourage everyone in the discussion to try your best to understand each other’s point of view,” he wrote in a post on [email protected] “When a discussion gets heated, consider having a tea time in person. Our respectful communication policy ask is that we don’t attempt to convert people’s political views.” 

Suicide Protests

Feelings turned more raw in late September, after a Chinese worker jumped off a building at Facebook headquarters. Days later, dozens of people, including Facebook employees and local residents, gathered at the edge of the company’s campus to honor the Chinese colleague. They were also protesting the company’s handling of the incident’s aftermath. A photo on a local news site showed people holding up signs that read “We deserve the truth.” Another placard pictured an upside-down “Like” thumbs-up.

After the suicide, Wei wrote on the [email protected] internal discussion group that the company cares “deeply about our Chinese community at Facebook” and that it was providing support to the employee’s family and colleagues, according to employees who saw the message. Facebook asked employees to refrain from speculating about the reasons for the suicide, citing employee privacy. 

Some employees said the response suggested Facebook was trying to dodge a meaningful discussion of the tragedy.

Shan Huang, a Chinese software engineer who worked at Facebook between 2016 and 2018, criticized Facebook’s handling of the suicide in a public post on a popular Chinese question-and-answer site. “What is lacking from the company's announcement? Sincerity, humanity and the company’s self-reflection,” he wrote in Chinese. “People are speculating that the suicide had something to do with his work. Whether or not this is the case…Facebook should reflect on itself from different perspectives, including its work culture.” Huang told The Information he wrote the post and declined to comment further. 

Facebook didn’t respond to a request for comment about these specific incidents with Chinese employees. In an earlier response to broader questions about tensions among Facebook’s Chinese workforce, a spokeswoman said the company works hard to make the company a welcoming and respectful workplace where employees feel supported.

“Facebook’s culture is built on openness, so we appreciate our employees voicing their thoughts on important topics as long as it’s respectful,” the spokeswoman wrote in an email.

Wayne Ma is a reporter covering U.S. tech in Asia, from Apple's supply chain to Facebook's and Google's operations in the region. He previously worked for The Wall Street Journal. He is based in Hong Kong and can be found on Twitter at @waynema.
Get access to exclusive coverage
Read deeply reported stories from the largest newsroom in tech.
Latest Articles
Reality Check Facebook Entertainment
VR Optimism From Meta’s Abrash; Fortnite’s Creative Mode Future
Michael Abrash on stage at Oculus Connect 3. Photo: Bloomberg.
Let’s kick off this week with a look at what some longtime metaverse thinkers have been up to lately. We’ll start with a recent podcast interview of Meta Platform’s Michael Abrash, check in on why Epic Games founder and CEO Tim Sweeney made headlines late last week, and then look at author (and “metaverse” originator) Neal Stephenson’s decision to spend some Ethereum on art.Abrash’s VR Outlook...
Latest Briefs
Warby Parker Blames Omicron For Slow Sales Growth
Celsius Mining Confidentially Files for Public Listing
Shanghai Aims For Return to Normal June 1 After Covid Lockdown
Stay in the know
Receive a summary of the day's top tech news—distilled into one email.
Access on the go
View stories on our mobile app and tune into our weekly podcast.
Join live video Q&A’s
Deep-dive into topics like startups and autonomous vehicles with our top reporters and other executives.
Enjoy a clutter-free experience
Read without any banner ads.
GoPuff founders Yakir Gola, left, and Rafael Ilishayev. Photos by Getty, Bloomberg.
Exclusive Venture Capital Startups
Gopuff Founders’ Ambitions Falter as Startup Bleeds Cash
Delivery firm Gopuff emerged as one of the hits of the pandemic shutdowns, fetching a $15 billion valuation thanks to its network of couriers delivering snacks and convenience items like chips, Tylenol and laundry detergent.
IRL CEO and Co-founder Abraham Shafi. Art by Mike Sullivan
Exclusive Startups
SoftBank-Backed Messaging App IRL Says It Has 20 Million Users. Some Employees Have Doubts About That
IRL, a four year old social app, appears to be a fast-growing alternative to Facebook and messaging app Discord.
Campbell Brown. Photo by AP.
Exclusive Facebook
Meta Rethinks News Partnerships as Priorities Shift
Meta Platforms is considering reducing the money it gives news organizations as it reevaluates the partnerships it struck over the past few years, according to people familiar with the matter.
Photo by Bloomberg. Art by Clark Miller.
The 1:1
‘I Don’t Know How Steve Jobs Would Survive Today in This Environment’: Tony Fadell Has Opinions to Share and Scores to Settle
Within Silicon Valley power circles, being “on the beach” is a euphemism that covers a continuum of unemployment, from “retired rich” to “brief pause between high-powered jobs.” Tony Fadell has been metaphorically on the beach for six years, ever since leaving Google, which paid $3.2 billion for Nest Labs, the maker of smart thermostats he co-founded, in 2016.
Traders on the floor of the New York Stock Exchange. Photo by Bloomberg.
These Enterprise Software Firms Are Top Targets for Private Equity Takeovers
Big deals are on the way. The sharp drop in tech stocks over the past six months, making companies cheaper to buy, is likely to trigger an increase in merger activity, bankers say.
Chainalysis CEO Michael Gronager on Feb. 24, 2022. Photo: Bloomberg
Exclusive Crypto Venture Capital
Chainalysis Valued at $8.6 Billion in GIC-Led Investment
Chainalysis, a startup that sells services to detect and track crypto fraud, has raised a new round at an $8.6 billion valuation, including the investment, according to a person with direct knowledge of the matter.