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Underlying the exodus of several GitHub executives over the past few months has been a key strategic debate: whether the company should focus on the needs of its millions of users or a small group of companies that write big checks, say several people with knowledge of GitHub’s inner workings.
A takeover battle for Salesforce.com could draw lots of headlines in coming months. But regardless of whether that megadeal happens, one thing is certain: dealmaking throughout the subscription software industry will heat up.
Selling software to small business isn’t for the faint of heart. But companies that do so are drawing big interest from venture capitalists optimistic about their ability to deploy certain best practices and tactics to retain customers. These tactics are also valuable for the growing number of ...
Last spring, HR automation platform Zenefits realized it had a problem: It was too reliant on other young tech companies as customers to keep up its growth rate. Not wanting to be typecast as a service provider for startups, Zenefits deliberately looked outside of tech for new business.