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Recent stories about Ar/Vr
Tilt Five's glasses (designed to be plugged into a PC or Android device), controller and game board. Photo: Tilt Five.
Reality Check
entertainment enterprise

Tilt Five Founder Jeri Ellsworth Talks AR Board Gaming; Autodesk’s AR/VR Acquisition

By Mathew Olson · March 24, 2022 11:00 AM PDT
Tilt Five, the AR startup focused on making glasses suited for digital board gaming, is finally shipping glasses to its early crowdfunding backers and today announced a lineup of 16 titles that will be available at the system’s commercial launch next quarter. For CEO and co-founder Jeri Ellsworth, both are major milestones along a winding path... Tilt Five, the AR startup focused on making glasses suited for digital board gaming, is finally...
A depiction of a Snapdragon-branded plaza in the metaverse. Credit: Qualcomm.
Reality Check
semiconductors ar/vr

Qualcomm’s $100 Million AR/VR Fund; A Startup Fighting Toxicity in Virtual Worlds

By Mathew Olson · March 21, 2022 11:30 AM PDT
Qualcomm made two announcements on Monday morning, one launching a $100 million metaverse developer fund and the other revealing a gaming collaboration with Japanese publisher Square Enix. Considered in tandem, the moves show Qualcomm putting its money where its mouth has been—first expanding its focus to include software and developer tools for... Qualcomm made two announcements on Monday morning, one launching a $100 million metaverse...
A rendering of Snap's developer-only AR Spectacles. Credit: Snap.
Reality Check
startups ar/vr

Snap’s Ukrainian AR Roots; The Void Teases Return With “Bigger” VR Ambitions

By Mathew Olson · March 2, 2022 11:00 AM PST
As Russia continues to lay siege to Ukraine, we’re continuing to see an outpouring of statements and support from tech companies the world over. Snap, for instance, pledged over $15 million to relief organizations in Ukraine. In doing so, Snap has also recognized that its long-ago purchase of a young Ukrainian startup helped lay “the foundation”... As Russia continues to lay siege to Ukraine, we’re continuing to see an outpouring of statements...
A promotional image for Snap's multi-user AR Lenses. Credit: Snap
Snap’s Latest AR Moves; Meta’s VR Safety Fallout
By Mathew Olson · Nov. 15, 2021 11:00 AM PST
A promotional image for Snap's multi-user AR Lenses. Credit: Snap
Reality Check
facebook ar/vr

Snap’s Latest AR Moves; Meta’s VR Safety Fallout

By Mathew Olson · Nov. 15, 2021 11:00 AM PST
Add Google to the short list of big name companies that serve as an executive recruiting ground for Snap. Anne Laurenson is leaving Google’s Android team to become Snap’s first Managing Director of Global Carrier Partnerships, Snap said today. Laurenson follows recent high-profile arrivals at Snap from Facebook and Adobe.Laurenson spent a decade... Add Google to the short list of big name companies that serve as an executive recruiting ground...
A lineup of Fortnite characters. Credit: Epic Games
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apple facebook

The Next Steps for Epic and Apple; October’s AR/VR Hardware Rush

By Mathew Olson · Oct. 11, 2021 11:05 AM PDT
As the Epic v. Apple fight wears on, both remain in somewhat vulnerable positions. Today, Jessica Toonkel and I reported that Epic is considering expanding into scripted entertainment, a move that could help Epic reach a wider audience even while it remains frozen out of the mobile space. Meanwhile, Apple risks having its attempt to set the... As the Epic v. Apple fight wears on, both remain in somewhat vulnerable positions. Today, Jessica...
How SketchFab announced it was being acquired by Epic Games. Image by SketchFab
Reality Check
ar/vr

Epic Games Pushes Further Into AR and VR; a Swan Song for Oculus Rift

By Mathew Olson · July 21, 2021 11:00 AM PDT
Epic Games’ planned purchase of Sketchfab, announced this morning, is the clearest sign yet that the maker of Fortnite takes AR and VR seriously.Sketchfab is a New York-based startup best known for its 3D asset marketplace where users can upload and sell ready-made 3D models for use in videogames, 3D animations or AR and VR experiences. Since... Epic Games’ planned purchase of Sketchfab, announced this morning, is the clearest sign yet that...