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entertainment
Pocket.watch’s Streaming Expansion
By
Isabelle Sarraf
· May 22, 2023 2:09 PM PDT
Pocket.watch, a TI 50 startup and entertainment company that helps young YouTube stars such as 11-year-old Ryan Kaji develop original shows, games and toys, is bringing its ad-free streaming service to Comcast’s Xfinity X1 and Stream platforms this summer. The move will bring kid creator content to Comcast’s 16 million customers.Ryan and...
Pocket.watch, a TI 50 startup and entertainment company that helps young YouTube stars such...
Scene and Heard
entertainment
ai
While Hollywood Writers Fret About AI, Visual Effects Workers Welcome It
By
Scott Alan Lucas
· May 20, 2023 6:00 AM PDT ·
7 comments
Is there anybody here who is afraid of AI taking their job?” Visual effects veteran James Blevins, whose credits include “The Mandalorian,” “Icarus,” “Air Force One” and “Space Jam,” was speaking last Wednesday to a crowd of several hundred people at the Hollywood offices of FYI, the...
Is there anybody here who is afraid of AI taking their job?” Visual effects veteran James...
Exclusive
google
amazon
YouTube Undercuts Amazon on Streaming Push
By
Sahil Patel
· May 19, 2023 6:00 AM PDT
YouTube and Netflix are the most-watched streaming services in America. But it is Amazon that has come closest to building a streaming version of cable TV with its Prime Video Channels service, which lets Prime subscribers easily sign up for a wide range of streaming services run by other companies. It’s an enormously profitable business,...
YouTube and Netflix are the most-watched streaming services in America. But it is Amazon that has...
Musk Installs NBCU’s Linda Yaccarino to Be His Adult in the Room
By
Sahil Patel
,
Erin Woo
and
Becky Peterson
· May 12, 2023 1:00 PM PDT ·
8 comments
entertainment
Musk Installs NBCU’s Linda Yaccarino to Be His Adult in the Room
By
Sahil Patel
,
Erin Woo
and
Becky Peterson
· May 12, 2023 1:00 PM PDT ·
8 comments
At SpaceX, Elon Musk’s top lieutenant Gwynne Shotwell has won a reputation as the adult in the room, able to turn Musk’s visionary ideas into commercial reality. Ad executives are hoping that former NBCUniversal ad sales chief Linda Yaccarino will play the same role at Twitter, where she was named Friday as CEO. People who know Musk...
At SpaceX, Elon Musk’s top lieutenant Gwynne Shotwell has won a reputation as the adult in...
Exclusive
entertainment
TikTok Tests Exclusive Deals With Music Artists, Edging Into Labels’ Turf
By
Erin Woo
and
Kalley Huang
· May 12, 2023 6:00 AM PDT
Over the past few years, TikTok has become a viral hitmaker, sending musical artists like Lil Nas X to the top of the record charts and propelling the careers of Olivia Rodrigo and Megan Thee Stallion. Now TikTok’s parent, ByteDance, is angling to play a bigger role in these artists’ careers, which could reduce the increasingly steep...
Over the past few years, TikTok has become a viral hitmaker, sending musical artists like Lil Nas...
Creator Economy
startups
entertainment
What’s Left After the Great Social Audio Experiment
By
Isabelle Sarraf
· May 10, 2023 3:08 PM PDT ·
1 comment
Social audio’s heyday has definitively come and gone. After Clubhouse became an overnight sensation, other tech companies were quick to launch their own products that invited people to chat in live virtual rooms. But as the chart above shows, some such as Reddit and Spotify have recently shut down their Clubhouse rivals. And even Clubhouse,...
Social audio’s heyday has definitively come and gone. After Clubhouse became an overnight...
Exclusive
entertainment
As Hollywood Writers Strike, Momentum Grows for Creator Labor Movement
By
Kaya Yurieff
· May 9, 2023 4:00 AM PDT ·
3 comments
Creator economy workers are taking a fresh stab at labor organizing. A group of digital influencers and professionals who work with them has started an effort to push tech companies to increase creators’ compensation and take action on other issues, including unexplained removals of creators’ accounts from apps, according...
Creator economy workers are taking a fresh stab at labor organizing. A group of digital...
The Personal Finance Blogger With His Own Netflix Show
By
Kaya Yurieff
· May 8, 2023 2:00 PM PDT
Creator Economy
culture
entertainment
The Personal Finance Blogger With His Own Netflix Show
By
Kaya Yurieff
· May 8, 2023 2:00 PM PDT
Ramit Sethi started a website called “I Will Teach You To Be Rich” from his dorm room at Stanford University in 2004 to help teach his college friends about money. Now 40, he has a best-selling book of the same name, a podcast, 500,000 Instagram followers, and most recently, a new show on Netflix, which began streaming last month. In the...
Ramit Sethi started a website called “I Will Teach You To Be Rich” from his dorm room at Stanford...
Exclusive
google
entertainment
Nearly Half of YouTube’s U.S. Viewership Is Now on TVs, Helping Drive Ad Shift
By
Sahil Patel
· May 4, 2023 7:00 AM PDT ·
8 comments
For years, Google’s YouTube couldn’t get any respect from the TV industry. TV marketers wouldn’t go near it out of fear that their ads would be tainted by running alongside YouTube’s amateur content. And analysts and research firms treated the streaming service as separate from the rest of television when analyzing TV...
For years, Google’s YouTube couldn’t get any respect from the TV industry. TV...
Opinion
entertainment
media/telecom
The Writers’ Strike, DVDs and the Death of Free Money
By
Andrew A. Rosen
· May 2, 2023 9:00 AM PDT ·
4 comments
Sign up for Rosen’s newsletter, Parqor, part of The Information’s newsletter network. As of midnight last night, Hollywood’s writers are on strike. Their demands for better pay and better job security seem like the beginning of the end of this digital chapter in our entertainment industry. I would argue, however, that the...
Sign up for Rosen’s newsletter, Parqor, part of The Information’s newsletter...
Creator Economy
google
entertainment
Downbeat YouTube, Upbeat Spotify
By
Isabelle Sarraf
· April 25, 2023 3:49 PM PDT ·
1 comment
Anyone looking for relief from the pall hanging over the advertising business didn’t find it in YouTube results Tuesday. The Alphabet-owned video sharing site, something of a bellwether for the creator economy, said YouTube’s ad revenue fell 2.6% to $6.7 billion during the first quarter compared with the same period a year ago. That was the...
Anyone looking for relief from the pall hanging over the advertising business didn’t find it in ...
TikTok’s 150 Million Potential Shoppers
By
Isabelle Sarraf
· April 20, 2023 4:07 PM PDT
Creator Economy
entertainment
TikTok’s 150 Million Potential Shoppers
By
Isabelle Sarraf
· April 20, 2023 4:07 PM PDT
The Information’s Creator Economy Summit was hopping Thursday, with more than 400 attendees in Los Angeles in attendance. Among the topics: TikTok, live shopping, the future of creator economy startups and generative AI. We’ll go more into some of the sessions’ in next week’s newsletters, but here are some of the early highlights:• TikTok is...
The Information’s Creator Economy Summit was hopping Thursday, with more than 400 attendees in...
Creator Economy
entertainment
media/telecom
Snapchat Is Doubling Down on Stories Revenue Sharing
By
Erin Woo
· April 19, 2023 1:58 PM PDT
Erin Woo here, reporting from Snap’s Partner Summit in sunny Santa Monica, Calif. The big news for creators from the one-day developer conference: Snapchat is doubling down on sharing revenue from ads inserted into creators’ disappearing Stories to incentivize them to keep posting on the app. Snapchatters with at least 50,000 followers and...
Erin Woo here, reporting from Snap’s Partner Summit in sunny Santa Monica, Calif. The big news...
Creator Economy
entertainment
What to Expect at Our Creator Economy Summit
By
Kaya Yurieff
· April 17, 2023 2:24 PM PDT
I’m en route to Los Angeles today ahead of The Information’s third annual Creator Economy Summit on Thursday. This is the first time we’re hosting this event in person, and we are so excited to bring together more than 500 registered attendees, including creators, investors and entrepreneurs shaping the creator economy. (We are at full capacity,...
I’m en route to Los Angeles today ahead of The Information’s third annual Creator Economy Summit...
The Briefing
entertainment
Warner’s New Max Service Is a Decade Overdue
By
Martin Peers
· April 12, 2023 5:00 PM PDT
Better late than never. That could be the motto of Warner Bros. Discovery, which today put on a glitzy presentation to promote its overhauled streaming service, to be renamed Max (dropping HBO from the name) on May 23. The new service, combining shows from the company’s Discovery portfolio of reality shows with HBO Max’s lineup, is a worthy...
Better late than never. That could be the motto of Warner Bros. Discovery, which today put on a...
How Creators Are Making Money From ByteDance-owned CapCut
By
Isabelle Sarraf
· April 6, 2023 4:46 PM PDT
Creator Economy
culture
entertainment
How Creators Are Making Money From ByteDance-owned CapCut
By
Isabelle Sarraf
· April 6, 2023 4:46 PM PDT
So many TikTok videos on my For You Page the last few weeks have featured a CapCut overlay of “The Last of Us” actor Pedro Pascal eating a peanut butter and jelly sandwich. The template, made on the app owned by TikTok’s parent company, ByteDance, has been used more than 1.15 million times on TikTok and other apps, according to metrics from...
So many TikTok videos on my For You Page the last few weeks have featured a CapCut overlay of “...
The Information's 411
entertainment
Special 411 Podcast: Jessica Lessin interviews Kara Swisher
By
Jessica E. Lessin
· April 6, 2023 2:15 PM PDT ·
1 comment
A few weeks ago, at the SXSW conference, I sat down with journalist and the host of “Pivot” and “On with Kara Swisher,” Kara Swisher. With Silicon Valley Bank imploding around us, and technology companies on edge about all sorts of issues, it felt like a good time to check with Swisher on not just the state of tech, but...
A few weeks ago, at the SXSW conference, I sat down with journalist and the host of...
entertainment
Comcast’s Roberts Has Upper Hand Over Iger as Hulu Battle Looms
By
Sahil Patel
· April 6, 2023 8:33 AM PDT ·
4 comments
The last time Disney CEO Bob Iger and Comcast CEO Brian Roberts tangled, in a battle for control of 21st Century Fox’s entertainment business, Roberts came off second best. But as they prepare for their next contest, over ownership of streaming service Hulu, it’s the Comcast CEO who appears to have all the leverage. Next January,...
The last time Disney CEO Bob Iger and Comcast CEO Brian Roberts tangled, in a battle for control...
Creator Economy
culture
entertainment
The Ex-Twitter Employee Going Viral With Vegan Food
By
Isabelle Sarraf
· April 5, 2023 3:11 PM PDT
Until November, Priyanka Naik’s career as a food blogger took place around the sidelines of her main job at Twitter, where she most recently led the social network’s North American and Latin American partnerships with large companies developing products with its API, or backend to its tweet data. But after she lost that position in layoffs that...
Until November, Priyanka Naik’s career as a food blogger took place around the sidelines of her...
Burning Questions About Instagram, LinkedIn and Creator Marketplaces
By
Kaya Yurieff
· April 4, 2023 2:38 PM PDT
Creator Economy
entertainment
facebook
Burning Questions About Instagram, LinkedIn and Creator Marketplaces
By
Kaya Yurieff
· April 4, 2023 2:38 PM PDT
A few weeks ago, I asked readers to submit their questions about the creator economy. Let’s dive into a few of them today, and please keep the questions coming!1. Is Instagram dead? What should they do to stay relevant? —Anonymous subscriberAny eulogies for Instagram are premature. While the app has had plenty of stumbles in its fight against ...
A few weeks ago, I asked readers to submit their questions about the creator economy. Let’s dive...
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