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The Information subscribers at a London event in November. Photo by David Yiu.
The Takeaway

A Hard Truth about Women in Tech

Photo: The Information subscribers at a London event in November. Photo by David Yiu.

A few weeks ago, our engineer Pete was walking our team through recent tests to acquire new subscribers via Twitter and Facebook ads.

He noted that across our Facebook ads, our cost per acquisition for women was 40% higher than for men.

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The Briefing Markets Apple
The Clubhouse Investment Boom: The Information’s Tech Briefing
By Martin Peers · Jan. 25, 2021 5:00 PM PST
Photo by Bloomberg
Just when you think the stock market excesses couldn’t get any crazier, along comes GameStop. In the space of a few hours today the stock, which was trading at $20 two weeks ago, more than doubled to a high of $159 before collapsing back to $76.79. Like a lot of other stocks bouncing around like a yo-yo lately—video-streaming service FuboTV comes to mind—trading in GameStop is...
Latest Briefs
 
Twitter’s Birdwatch Program Asks Users to Debunk Tweets
By Alex Heath · Jan. 25, 2021
Apple’s Riccio Moves to Secret Project
By Nick Wingfield · Jan. 25, 2021
Google Workers’ Union Goes Global
By Malique Morris · Jan. 25, 2021
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Vice CEO Nancy Dubuc. Photo by Bloomberg.
Exclusive Entertainment
Inside Nancy Dubuc’s Quest to Rehabilitate Vice
By Jessica Toonkel
When television veteran Nancy Dubuc took over as CEO of Vice Media in the spring of 2018, cash was so tight that company executives were debating whether they should cancel the Friday morning ritual of free donuts and bagels for staff.
Clubhouse Co-Founder and CEO Paul Davison. Photo: Bloomberg
Exclusive Venture Capital Startups
Clubhouse Gets Investment Interest at $1 Billion Valuation
By Zoë Bernard, Kate Clark and Alex Heath
Update : On Sunday, Clubhouse confirmed it raised a Series B round led by Andreessen Horowitz. Read more details in our brief .
Org Charts Startups Markets
The People With Power at Robinhood
By Kate Clark
Last year, as Robinhood’s trading activity boomed and legal problems mounted, the $11.7 billion startup shook up the ranks of its senior staff.
Andreessen Horowitz co-founders Marc Andreessen (left) and Ben Horowitz. Photo by Bloomberg.
Exclusive Venture Capital
Andreessen Horowitz Looks to Launch Opinion Publication as Its Media Ambition Grows
By Zoë Bernard
Silicon Valley investment firm Andreessen Horowitz, which once courted attention from the news media, is ramping up its own media efforts.
Rioters breached barricades to enter the U.S. Capitol on Jan. 6. Photo: Bloomberg
Exclusive Travel Policy
Airbnb Used Facebook and Twitter to Weed Out Hate Groups
By Cory Weinberg
For the past few years, a specialized team of about half a dozen employees within Airbnb has been assigned an urgent task: preventing white nationalists and other potentially dangerous fringe groups from renting homes on the site.
A truck next to an Amazon delivery station in New Jersey in October. Photo by Bloomberg
Exclusive Travel E-commerce
Amazon Expands Secretive Trucking Program
By Paris Martineau
Amazon’s effort to exert control over the trucking of goods to its customers is moving quickly.