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June 11, 2022 7:00 AM PDT

Outside, it’s nearly summer. But at Camp Integem, the “holographic AR summer camp,” it can be any season kids want it to be.

To be fair, Camp Integem is, in fact, an in-person experience. At 10 locations around the San Francisco Bay Area, for up to $559 per week, kids ages 5 to 18 can learn skills such as character animation, multiplayer game design, and coding for simulated natural environments. “Sports and outdoor activities are part of the camp experience,” the camp’s website advertises. But make no mistake, the main attraction is sitting at a computer building—and playing—videogames.

To the Silicon Valley parents sending their children there, Camp Integem, now in its fourth year, represents more than just a fun summer activity and a way to get the kids out of the house. It’s also a pre-professional program, part of the rapidly expanding universe of coding camps and crypto classes that are giving kids a head start on…wherever the metaverse is going.

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