Apple is cutting production of the iPhone 14 Plus less than two weeks after its debut, according to two people involved in the company’s supply chain.
Apple has told at least one manufacturer in China to immediately halt production of iPhone 14 Plus components while its procurement team reevaluates demand for the product, which Apple has positioned as a cheaper alternative to its more expensive iPhone Pro models but equipped with a large screen, according to one of the people. Two downstream Apple suppliers in China that rely on the parts and assemble them into larger modules are also cutting their production 70% and 90% respectively, the person said, adding that the suppliers are the only ones that make the specific module for iPhones.
