Sign up to receive 5 free days of our daily summary for tech news.

Enter your email to read the full article.

Roger Peng shared this article with you.

Already a subscriber? Log in here

Amazon

How Data Analytics is Changing Startup Financing

In my first job after college I worked for Bain & Company and learned a lot about how to use data to understand how companies could maximize revenue and profit—either to drive their stock price or service the debt applied by a financial sponsor.

Recently, looking at several companies preparing for their series A financing I have been having an intense sense of deja vu back to my Bain days. In many cases, the depth of operational understanding that these tiny companies have beats the analysis that large companies paid Bain millions of dollars for just a decade ago.  

What Is The Information?

Notes bb3aa5069205d702dda37fc71dc6f1c59df2310c4379304e9f1199f052af4884

Exclusive Articles

We broke it first. Receive original reporting you won't read anywhere else from the largest newsroom in tech.

Notebook b5103017ee163370a1667c9ce59ab0ef023875a17888105d26c185cadf31bb69

Daily news analysis

Every weeknight, we'll send you our reporters’ views on the day’s top tech news—distilled into one email.

Conference calls c9e664e8b96ee347d3e92b8309938f268422b9db98cfabca5c826fbb75054b23

Conference calls

Get access to our reporters and other top executives with monthly deep-dive calls into topics like startups and autonomous vehicles.

Events 499acedd16cffc41445edd76bfd302b2836c2a27419890f17130a6b10e2aa3df

Special Events

For no extra fee, get access to more than a dozen events yearly, from intimate dinners to larger gatherings with marquee speakers.

What else is included in my subscription?

Become a contributor

Share your views and find other subscribers by completing your profile. You’ll be listed in our contributor directory.

Slack community

Discuss topics and current events with our subscriber-only Slack group and share news about your company with other subscribers.

Annual Subscriber only benefits:

Org Charts

Access the only collection of tech company org charts. Our expanding database includes companies like Amazon, Snap, and Uber.

Crypto Newsletter

Our experts investigate the latest in the crypto world to keep you in-the-know about the movements of digital currencies.

Read this article for free

Roger Peng shared this article with you.

Already a subscriber? Log in here

Recent Articles

Entertainment

Viacom Looks to Buy Ad-Supported Streaming Service

By Jessica Toonkel and Tom Dotan

Venture Capital Amazon E-commerce

‘Non-Amazon’ Online Retail Strategies Attract Venture Funding

By Priya Anand

Amazon Apple Entertainment

Amazon Changes Tack on Video Offering, as Apple Joins Market

By Jessica Toonkel

Google Facebook Policy

Introducing The Information’s Tech Investigations Tracker

By The Information Staff

All of a sudden, series A investors are basically asking for and doing large leveraged buyout-style diligence.