Outside capital has been flowing into digital media companies, pumping up valuations and forcing media executives to question what future exits will look like.
Funding Doesn’t Buy Traffic for Media Companies
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There is one outlier in the group: Vice Media. The company’s $580 million money raising far eclipses any other company in the list. But much of that money has come from entertainment companies like A&E, reflecting Vice’s television business. Vice’s network of websites still lag behind most others on the list, although it’s shown a substantial increase in traffic lately.