Pinterest co-founder Ben Silbermann is stepping down from the CEO role after more than a decade leading the company. E-commerce executive Bill Ready, who led commerce initiatives at Alphabet’s Google, will replace Silbermann. Prior to joining Google, Ready was the chief operating officer at PayPal. 

We already knew commerce was top of mind at Pinterest before the switch, and this appointment cements the digital scrapbooking company’s intent. In March, Pinterest released a slew of shopping features, including a personalized shopping feed driven by an algorithm, similar to Instagram’s shopping tab. Ready’s entry could speed up development of such offerings, which were previously set back by slow deals and indecision from executives in the company, The Information earlier reported.