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David Wadhwani, president of Adobe's digital media business. Photo by Getty.

Pro Weekly: Behind Adobe's Matrix Magic

Photo: David Wadhwani, president of Adobe's digital media business. Photo by Getty.

Let’s talk about the matrix. No, not “The Matrix”—rather, Adobe’s matrix.

My colleague Kalley published an org chart earlier this week outlining the 64 people with power at Adobe. Artificial intelligence is front and center for the company, with multiple C-suite executives managing people working on AI initiatives, including Firefly, the company’s software for creating images using text prompts.

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