Art by Clark Miller. All photographs: Rosie Nguyen
Art by Clark Miller. All photographs: Rosie Nguyen

“She Has Always Played Life on Hard Mode”: A Female Founder on Battling Poverty, Online Harassers and Tim Cook

Rosie Nguyen, co-founder of social media app Fanhouse and creator of the @Jasminericegirl Twitter account, raises eyebrows online and instigates fights against Apple.

Art by Clark Miller. All photographs: Rosie Nguyen
April 22, 2022 3:13 PM PDT

“This account is a safe space for horny women,” Rosie Nguyen announced to her 156,000 Twitter followers earlier this week. “You are loved and seen.”

The sentiment was actually a bit tame for Nguyen, who’s gained a large and loyal social media following for her often racy tweets posted under the handle @Jasminericegirl. Nguyen broadcasts the kinds of inner thoughts that some might only whisper to their friends, her account littered with references to graphic sex acts and X-rated jokes. On Valentine’s Day, she posted pictures of herself holding a pastel-hued bouquet with the message, “whoever got me these flowers is so getting laid.

But when you speak to Nguyen, @Jasminericegirl is, for the most part, nowhere to be found. Nguyen, in addition to being an influencer with over 30,000 followers on Instagram and another 9,000 on Twitch, is co-founder and chief marketing officer of social media app Fanhouse, which has raised over $20 million from Andreessen Horowitz, The Twenty Minute VC host Harry Stebbings, and prolific Web3 investor Li Jin. Over a video call in April, Nguyen spoke softly into a microphone wrapped in white flowers. After 30 minutes of discussing her passion for the creator economy, it was almost jarring when she dropped an f-bomb and later derided competitor OnlyFans as “a place for someone to pay and then jerk off to you.”

“[My tweets] might be vulgar, but they’re never problematic,” she said. “They’re never harmful.” If Nguyen seems brash, her supporters say, it’s because she’s earned the right to be. At age 24, the Wharton School graduate has become a figurehead for the creator industry’s ongoing war against Apple. She’s also single-handedly created a new model of tech founder—a young woman who doesn’t dampen her personality or shy from a fight, making all the lewd jokes she wants, critics and future investors be damned. “Within Silicon Valley, we haven’t seen that many people like Rosie,” said Fanhouse investor Jeff Morris Jr., a former Tinder executive who’s backed hot crypto startups Dapper Labs and The Graph.

Get access to exclusive coverage
Read deeply reported stories from the largest newsroom in tech.
Latest Articles
The Briefing Enterprise Amazon
Roe Ruling’s Repercussions for Tech; Zendesk’s Fit of Pique
Protesters at the Supreme Court today. Photo by AP
What a week! Tech business news has been relatively scarce in recent days—but today’s Supreme Court decision overturning Roe v. Wade will have repercussions for all businesses. For the tech industry, which has been spreading outside the San Francisco Bay Area and New York for the past couple of years as remote work has become widely available, the ruling makes operating in states with abortion...
Latest Briefs
Congressional Report Says Robinhood Understated Liquidity Problems During Meme Stock Craze
Zendesk Agrees to $10.2 billion Buyout Months After Rejecting Higher Bid
Meta Plans To Shut Down CrowdTangle Tool
Stay in the know
Receive a summary of the day's top tech news—distilled into one email.
Access on the go
View stories on our mobile app and tune into our weekly podcast.
Join live video Q&A’s
Deep-dive into topics like startups and autonomous vehicles with our top reporters and other executives.
Enjoy a clutter-free experience
Read without any banner ads.
Jerry Seinfeld (left) and Ted Sarandos. Photo by Getty. Art by Mike Sullivan
Exclusive Media/Telecom Amazon
A Netflix Slump Tests Sarandos’ Talent Savvy
In 2019, when comedian Mike Myers was pitching a new comedy series to Netflix, program executives at the company were skeptical.
Art by Mike Sullivan.
The 1:1 Amazon Cloud
‘I choose to be intentionally paranoid’: Adam Selipsky Navigates AWS Into a Cloudy Future
Of the five big tech companies that dominate their respective corners of the industry, Amazon is the only one whose headquarters sprout from the soil of a bustling metropolis.
Amazon's logo on a tent at Cannes this week. Photo by Reuters.
Amazon’s Ad Staffers Flee Amid Complaints of Bloat, Bureaucracy
In the years immediately before Covid-19 sidelined the global advertising festival in Cannes, Amazon kept a low-key presence at the annual gathering of ad and tech people.
Crypto Markets
Tech’s Worst-Timed Deals: Six Acquisitions That Have Not Improved With Age
As tech valuations collapse to a fraction of where they were last year, executives likely have a few regrets.
Social Studies Startups
So Your Startup Died. What Do You Do With All That Swag?
Megan Auringer started as a project manager at construction startup Katerra in January 2018, the same month it announced an $865 million fundraising round led by SoftBank’s Vision Fund, the world’s largest private tech investor.
Signage at VidCon 2016. Photo by Shutterstock
VidCon Returns as Chill Falls on Creator Economy
VidCon, the annual gathering of social media creators, fans and industry representatives, will descend on Anaheim, Calif., Wednesday for the first time since 2019.