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Imran Khan. Photo by Getty Images.

Snapchat’s Adult In the Room

By
Tom Dotan
 |  Sept. 29, 2015 7:06 AM PDT
Photo: Imran Khan. Photo by Getty Images.

When Snapchat’s chief strategy officer Imran Khan takes meetings on Madison Avenue, ad executives are given a piece of advice: Pretend Evan is in the room.

For the last few months, chief strategy officer Imran Khan has served as CEO Evan Spiegel’s proxy on all things ads. Marketers give him feedback on Snapchat's advertising products and what kind of campaigns they might be interested in. He then reports back to Mr. Spiegel, Snapchat’s 25-year old co-founder.

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