As several of the big entertainment companies move toward the launch of Netflix-like video streaming services, the big questions for investors are how big a business will they build—and how much money will they lose along the way.
To get a sense of that, we dug into some numbers. Consider this: To cover what we estimate could be the programming costs for its new Disney+ streaming service, Disney would need roughly 37 million subscribers paying $9 a month globally. Netflix took more than three years to get to that many streaming subscribers.
