TikTok thrives on viral videos: users replicating dance steps, copying video formats and reusing ideas. But creators have long complained about TikTokers who copy their work but neglect to credit their ideas. TikTok is finally trying to change that.
The app on Wednesday announced new ways to tag and credit creators in video descriptions, a feature that will roll out in upcoming weeks. While posting a TikTok video, a user will see a new option to select another video that she has previously liked, favorited, posted or that uses the same sound. The selected video shows up in the description section as a link and the creator of the tagged video will receive a notification. The app will also add prompts and pop-ups to encourage users to credit work while they post.