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entertainment media/telecom

Bloomberg Launches Lifestyle-Focused Streaming Channel

By
Jessica Toonkel
· · Source: The Wall Street Journal

Bloomberg is expanding into streaming television with a new channel called QuickTake, focusing on lifestyle and general interest news. The financial news and data company is hoping that by expanding into more general interest areas it can help attract ad dollars that will complement its bread and butter subscriptions and terminal business. Bloomberg, which is using its QuickTake social media...

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