Federal Communications Commission Chairman Ajit Pai is proposing to significantly expand spectrum that can be used by WiFi networks which are already congested and face further crowding as millions of new devices are added to shared networks in coming years. The proposal is welcomed by cable companies which had been lobbying for the spectrum to bolster their home wireless networks. Pai faces...
FCC Plan Would Expand Airwaves for WiFi, Ease Congestion on Shared Networks
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How Amazon Misread the NFL Ad Market
Last summer, advertising representatives for a national pizza chain in the U.S. met with Amazon ad executives to negotiate a potential sponsorship deal for Amazon Prime Video’s broadcast of “Thursday Night Football.” Amazon executives asked the pizza chain for commitments of up to $12 million for the full season, double what the chain wanted to spend, said a person with direct...
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