Facebook took a pretty significant step Wednesday to take more control over what data its marketers are using to target ads. Facebook announced it is shutting down a “partner categories” system that let third-party data brokers like Acxiom and Oracle’s DataLogix, which would use anonymized data on people like offline purchases supplement Facebook data. This was a significant PR vulnerability for...
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How to Grease a Chatbot: E-Commerce Companies Seek a Backdoor Into AI Responses
When Andy Wilson’s company received its first successful client referral through ChatGPT, he was shaken to his core. The founder and CEO of Logikcull, a San Francisco–based legal technology company, Wilson “had the exact same reaction to ChatGPT as I had to the internet browser in the early ’90s,” he said. “But this time I knew it would be even bigger than...
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How Microsoft Swallowed Its Pride to Make a Massive Bet on OpenAI
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