Apple’s smartphone shipments in China fell 20% in the fourth quarter of 2018 from a year earlier, according to research firm IDC. The latest data confirms Chinese consumers’ weakening appetite for iPhones and highlights Apple’s challenges in the world’s largest smartphone market. Apple last month downgraded its sales guidance citing China’s economic slowdown as a reason.
By contrast, Huawei’s shipments rose 23% in China. Its growth stood out because the country’s overall smartphone shipments fell 9.7% in that quarter. Xiaomi, another major Chinese brand, saw its shipments plunge 35%. In the quarter, Huawei remained the biggest vendor with a 29% market share in China, while Apple, with a 12% share, came fourth.