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Media Entertainment

Warner Bros TV Lures Creator From Netflix

Melissa Rosenberg, showrunner of popular Marvel series, “Jessica Jones,” has left Netflix after three years for Warner Bros Television, according to the Hollywood Reporter. The deal is a victory for traditional television studios, coming at a time when competitors like Netflix and Amazon are luring prolific show creators away from their home studios with lucrative deals. Netflix has struck overall deals in recent months with creators like Shonda Rhimes, Ryan Murphy, and Kenya Barris.

In this case, though, the story says Netflix was outbid by Warner Brothers TV. Rosenberg signed an eight-figure, multi-year deal with Warner Brothers. The studio, a unit of AT&T’s WarnerMedia has been fighting back against incursions from streaming rivals. It just renewed a contract extension with television producer Greg Berlanti, reported to be worth $400 million in all-cash guarantees.

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