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Former NBA Commissioner David Stern Dies

By
Tom Dotan
· · Source: The Information

David Stern, the NBA commissioner for three decades, and who drove the league to become a flashy (and lucrative) international media brand has died. He had been hospitalized since December after suffering a massive brain hemorrhage. He was 77. Stern is largely credited for successfully marketing the NBA as a star-driven enterprise that commanded major TV rights deals and turned players into...

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