Facebook on Wednesday sought to assure advertisers who it said had complained that the iPhone ads they bought from the company appeared to be less effective lately. In a blog post, Facebook VP of Product Marketing Graham Mudd said that the ads Facebook sells are actually 15% more effective at driving sales than Facebook could show them to be. That gap is due to Apple’s new restrictions on how app...
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Reality Check AR/VR
Unity Buys Ziva in Photoreal 3D Race; Game Makers Balk at Metaverse
Game engine maker Unity is acquiring Ziva Dynamics, a company that uses machine learning to make more lifelike and efficient models of human characters. Its tech opens the door to creating hyper-detailed characters (and not just photorealistic ones) for games and AR/VR apps while also more easily letting those characters interact with users in believable ways.This acquisition slots into the...
Indian Food Delivery Startup Swiggy Raises $700 Million
Indian’s Ola Electric Raises $200 Million at $5 Billion Valuation
Activist Investor Seeks to Push Peloton CEO Out
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