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Apple AI

Apple Revamps Its Siri Privacy Policy

Apple is officially changing how it reviews the audio data it collects from users through its voice assistant, Siri.

The company is making the review process opt-in for users. It is also restricting the review process only to Apple employees, not outside contractors. Previously, Apple would regularly have contractors review audio data in order to improve the quality of Siri. This practice got Apple into hot water last month with a report in the Guardian

Similar controversies are hitting other tech giants like Amazon, Google, Facebook and Microsoft who are getting in trouble for sending user data to contractors to review private audio information gathered by their voice assistants or translation services. The controversy exposes how reliant so-called artificial intelligent systems are on human input behind the scenes.

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