Briefing

Twitter Hints at Subscriptions, Commerce as Ad Revenue Falls Sharply

By
Alex Heath
· · Source: The Information

Twitter reported record user growth in the second quarter and said it was exploring other ways to monetize including subscriptions and commerce, news that softened the blow of its ad revenue growth declining by 23% from the year-ago period. Twitter’s daily users grew 34% to 186 million thanks largely to the service’s role as a news source during the global pandemic and Black Lives Matter...

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