Shopify rival BigCommerce said it is on a path to break even by the middle of 2024 as a strategy of focusing on higher-earning merchants pays off and it reaps the benefit of past acquisitions. The software firm, which powers websites for digital brands and retailers like Skullcandy and Yeti, said revenue rose 39% year-over-year in the second quarter of the year, coming in on the higher end of...
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Meta’s Resistance to Sharing Ad Sales Starts to Crumble
For at least a year, one question has hung over Meta Platforms-owned Facebook and Instagram: whether the apps will introduce a way to share a cut of ad revenues with more creators, similar to how YouTube pays video-makers. Our story today by Sylvia and Kaya goes deep into the debate at Meta over introducing ad-revenue sharing, which some staff viewed as a slippery slope, and a parallel argument...
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Meta Insiders Debate Key Issue for Reels: Whether to Share Ad Dollars With Creators