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Facebook Revenue Grows 48% as Ad Prices Increase

By
Alex Heath
and
Sylvia Varnham O'Regan
· · Source: The Information

Facebook’s revenue surged 48% in the first quarter to $26 billion, thanks primarily to an increase in the prices it charges advertisers, the latest sign that the social network has benefited from a pandemic-accelerated shift in ad spending to digital platforms. The results also showed that Facebook is becoming much more efficient as it grows. Its operating margin, or operating profit as a...

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