Media/Telecom Entertainment

NBCU Has 14 Million Households Watching Peacock

About 14 million households are regularly watching NBCU’s Peacock service, just one-third of the 42 million people who have signed up for it, the company said today on its first quarter earnings call. That is up from the 11.3 million active accounts it had earlier this year, as first  reported  by The Information. Still, the 14 million number isn’t terrible given the service is less than a...

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The Briefing Media/Telecom Google
TV’s Bleak Advertising Picture, By the Numbers
CBS personality Stephen Colbert with ViacomCBS' Shari Redstone and Bob Bakish. Photo by Bloomberg
It must be galling to be a TV executive nowadays. Over the past few weeks, they’ve had to watch a parade of tech companies reporting ad revenue up 30%-75% for the quarter. Now it’s the media companies’ turn—and their numbers haven’t been quite as bountiful. Most so far have reported little or no real growth.Take ViacomCBS, which today reported 25% higher ad revenue. That sounds pretty healthy—...
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