Spotify is losing one of its biggest exclusive podcasters, rap artist Joe Budden, over a dispute over how much Budden got paid. As The Information first reported , Budden’s podcast was a huge success globally–drawing hundreds of thousands of new subscribers–and was a big driver for Spotify to invest more in podcasting. After its initial success, Spotify CEO Daniel Ek told executives, “Let’s do...
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Meta’s Resistance to Sharing Ad Sales Starts to Crumble
For at least a year, one question has hung over Meta Platforms-owned Facebook and Instagram: whether the apps will introduce a way to share a cut of ad revenues with more creators, similar to how YouTube pays video-makers. Our story today by Sylvia and Kaya goes deep into the debate at Meta over introducing ad-revenue sharing, which some staff viewed as a slippery slope, and a parallel argument...
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Meta Insiders Debate Key Issue for Reels: Whether to Share Ad Dollars With Creators