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E-Commerce Tech Firm Rokt Hires New CFO, Eyes 2023 IPO

By
Ann Gehan
· · Source: The Information

E-commerce marketing tech company Rokt has added a retail veteran to its board and a new chief financial officer as it continues to prepare for an initial public offering. Rokt uses machine learning and first-party data to help brands boost sales by offering customized discounts and deals to shoppers. The company, founded in 2012, has seen its growth surge following Apple’s 2021 privacy...

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From left, Alphabet CEO Sundar Pichai, DeepMind CEO Demis Hassabis and Google Brain chief Jeff Dean. Photos by Getty, Bloomberg
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