Fast fashion online retailer Shein is in talks with investors to raise $1 billion at a valuation of $100 billion. If successful, that would make the privately held company more valuable than H&M and Zara combined. Bloomberg said potential investors include General Atlantic. Existing investors are Tiger Global, IDG and Sequoia Capital China. Earlier this year, Shein shelved plans to...
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How Amazon Misread the NFL Ad Market
Last summer, advertising representatives for a national pizza chain in the U.S. met with Amazon ad executives to negotiate a potential sponsorship deal for Amazon Prime Video’s broadcast of “Thursday Night Football.” Amazon executives asked the pizza chain for commitments of up to $12 million for the full season, double what the chain wanted to spend, said a person with direct...
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