Google is scrapping a contested interest-based advertising system it was developing as part of its efforts to phase out online trackers called third-party cookies and taking a new approach, the company said Tuesday. Under the new proposal, which Google is calling “topics”, a user’s Chrome browser detects some of their top areas of interest each week based on the websites the person visits....
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Inside Elon Musk’s Plans for X: Shopping and Sports
To turn around X, the company formerly known as Twitter, Elon Musk and CEO Linda Yaccarino are betting on shopping and sports. As Musk and Yaccarino try and turn the company around, there are growing signs they want to make X a shopping destination. For instance, X managers are considering ways of using direct messages on the platform to offer one-click checkout to X users, according to...
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