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entertainment media/telecom

HBO Max Sees 10% Jump in Retail Subscribers

By
Jessica Toonkel
· · Source: The Information

WarnerMedia’s HBO Max saw a 10% jump in “retail” subscribers–those who are signing up directly for the streaming service, rather than getting it as a free add-on through their cable HBO subscription. That was an improvement on the third quarter, when growth slowed to 5%, but much slower than the growth rate HBO Max saw earlier in its life. Meanwhile, an expansion into new markets helped HBO...

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