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markets e-commerce

Shopify Stock Jumps 12% Following Subscription Price Increase

By
Ann Gehan
· · Source: The Information

Shopify shares surged more than 12% on Wednesday after the e-commerce software provider raised prices for its subscription plans. The roughly 30% price hike, which is in effect for new merchants, will take effect for existing merchants on April 23, but current sellers who switch from monthly to yearly subscriptions will be able to lock in their current prices. Shopify had kept prices “largely...

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