How Reddit Grew Its Ad Business, Bolstering IPO HopesRead Now

Briefing

Tesla and Twitter Engineer Sheen Austin Has Left Both Firms

By
Becky Peterson
and
Erin Woo
· · Source: The Information

Tesla Engineer Sheen Austin, one of several members of the Tesla engineering team who joined Twitter in the fall after Elon Musk’s $44 billion acquisition of the social media firm, has left both companies. His departure raises questions about the sustainability of Musk’s use of Tesla employees to run Twitter. Austin, who joined Tesla in 2019, announced his departure from Tesla on Thursday in...

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How Reddit Grew Its Ad Business, Bolstering IPO Hopes
By Isabelle Sarraf · Feb. 8, 2023 6:00 AM PST
Art by Shane Burke. Photos via Reddit/Shutterstock.
While whiling away the hours on Call of Duty and other videogames, gamers love to chew on Kraft Singles. At least, that’s what research done by food giant Kraft Heinz implies. So to drive more sales of the individually wrapped pieces of processed cheese, Kraft Heinz targeted gaming interest groups on Reddit and launched an ad in the form of a discussion thread: “How to Keep Melty...
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