BuzzFeed is putting its food sites Tasty and First We Feast up for sale, while Vice Media is looking to find a buyer for female lifestyle publisher Refinery29.
The news comes as Apple prepares to comply with a new European law that requires so-called tech gatekeepers to ensure equal access to their operating systems.
G/O Media, which owns websites including The Onion, Deadspin and Gizmodo, is looking to sell off the titles amid an industry-wide downturn for digital media.
Apple's pivot comes nearly 10 years after it began its electric and self-driving car efforts and has come full circle with its original ambitions in 2014.