The Information

Art by Clark Miller

The WNBA and Its New Tech Owners Have a Merch Problem

By Sara Germano · Apr 5, 2025 6:00am PDT

Keia Clarke thought she had a handle on her surging customer demand. As chief executive of the New York Liberty, she runs the business of one of the WNBA’s hottest teams, whose recent on-court success has led to surging viewership and sales of tickets and merchandise. To prepare for the Liberty’s home opener at Barclays Center last spring,... Keia Clarke thought she had a handle on her surging customer demand. As chief executive of the...

Art by Clark Miller. (Photos: Getty Images)

The Information’s Database of the Tech Moguls Who Own Sports Teams

By Sara Germano · Mar 21, 2025 12:00pm PDT · 1 comment

Last June, the Boston Celtics clinched their 18th NBA Championship, making them the most decorated pro basketball franchise of all time. On Thursday, Symphony Technology co-founder Bill Chisholm reached an agreement to buy the team at a valuation of $6.1 billion, giving the Celtics yet another title: the most expensive U.S. sports club ever... Last June, the Boston Celtics clinched their 18th NBA Championship, making them the most...

Art by Clark Miller

What the NFL and Netflix Could Both Want: An Overseas Super Bowl

By Sara Germano · Feb 1, 2025 5:00am PST

When selecting the venue for next weekend’s Super Bowl between the Kansas City Chiefs and Philadelphia Eagles, the NFL went with a traditional choice: New Orleans. It’ll be the 11th time the Big Easy has hosted the Big Game, tying it with Miami for hosting the most Super Bowls ever. Recently, however, the world’s richest... When selecting the venue for next weekend’s Super Bowl between the Kansas City Chiefs and...

Art by Clark Miller

The Sneaker Wars’ Surprise Twist: Female Basketball Stars Can Outsell Men

By Sara Germano · Dec 20, 2024 9:08am PST

Art by Clark Miller

The Sneaker Wars’ Surprise Twist: Female Basketball Stars Can Outsell Men

By Sara Germano · Dec 20, 2024 9:08am PST

A pop quiz: Which living basketball player has the most-worn signature sneaker in the NBA this season? If you guessed perennial All-Stars like LeBron James, Kevin Durant or even Michael Jordan, you’d be wrong: It’s Sabrina Ionescu, starting point guard for the WNBA champion New York Liberty. Indeed, sales of Ionescu’s unisex... A pop quiz: Which living basketball player has the most-worn signature sneaker in the NBA this...