Prepare for Customer Calls with Google Gemini

Pitching a new customer for the first time can be intimidating.

Especially if most of your conversations are with existing clients and warm leads, it is often difficult to know where to start with a new customer. The prospect may know little to nothing about your product or service offering, and it is easy to fall into the trap of over-explaining, racing through as much information as possible out of fear of leaving something out.

Gemini can help you get beyond the blank page and the blinking cursor. By providing Gemini with specific information about your product and the prospect’s needs, you can generate first drafts of custom call scripts and elevator pitches in record time—and then go back and forth in a natural-language chat until you feel fully prepared for your pitch meeting.

Step 1: Generate a Custom Script

Don’t let perfectionism keep you from getting started. Instead, quickly gather the information that is relevant to your upcoming call and upload it to Gemini. This might include product one-pagers, offer sheets, pricing pages, and any input forms or other information that the prospect has already provided. More is usually better, but Gemini can get started with whatever you have at your fingertips.

Next, type a prompt asking Gemini to draft a call script. Your prompt doesn’t need to be more than a few sentences, but it should be as detailed as possible to make sure Gemini understands what you’re looking for. Here’s an example:

Draft a customized script for me to follow during my sales call with a prospect. The call will happen over a video call and is set to last 30 minutes. Make sure to add the following in the script: how [company products/solutions] can help address potential customer’s pain points, how [company]’s delivery system guarantees seamless and timely delivery, competitive pricing and volume-discount table, and space for a customer reference in the [customer’s industry] industry.

Step 2: Refine Your Pitch

Remember that Gemini’s response is a starting point, not a finished product. You may find that your own thinking becomes sharper the moment you have a draft that you can react to.

When Gemini produces an insightful angle or clever transition, these might spark your imagination, inspiring you to build on what’s already there. Or, if a section feels out-of-place or doesn’t align with your own voice, you may find yourself pushing back with better ideas. Either way, having a “thought partner” can be invaluable as you revise the initial draft into a polished pitch.

If you still feel stuck, you can simply respond to Gemini’s questions in the chat. For instance, Gemini may ask for specific details that will help tailor the script, such as the job role or main priority of the person you’ll be speaking with.

Step 3: Boil It Down

Your script outline gives you a roadmap for your entire meeting, but you may also want a high-impact hook for times when you only have 30 seconds to communicate your company’s value proposition, rather than 30 minutes.

Try this prompt:

Generate an elevator pitch for [product name] and include key benefits, competitive points of differentiation, and the pain points that [product name] solves for.

Because you are working within the same chat thread, Gemini already has all the relevant details about your product and your prospect, which it can now distill into a quick, sharpened pitch. Here again, you can continue to go back and forth until you feel the messaging is exactly right.

Step 4: Finalize Your Meeting Prep

Before you jump onto your video call, take a few minutes to review your script one last time. The pre-meeting pressure will likely heighten your focus, causing you to catch potential missteps that you missed earlier.

Bring your own judgment and expertise to this final review, taking care to ensure that the script is both human and grounded in the reality of your offer and the prospect’s needs. Gemini can help you turn your marketing materials into tailored pitches, and your own expertise can help turn these pitches into deals.