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Anil Chakravarthy, President, Customer Experience Orchestration Business. Screenshot via YouTube
Applied AI

Adobe Says It Will Start Charging For AI Agents Only When They Work

By Laura Bratton · Apr 21, 2026 10:57am PDT
A wave of AI pricing changes is keeping customers on their toes. Anthropic, Salesforce, ServiceNow and Workday have shifted to charging for AI based on how much customers use, rather than a flat subscription fee, for instance.Now Adobe is taking steps to join AI startup Sierra and other firms that want to go a step further, charging customers... A wave of AI pricing changes is keeping customers on their toes. Anthropic, Salesforce,...
Adobe CEO Shantanu Narayen at the company's 2025 summit. David Becker/AP.
The Briefing

Adobe and Google Cloud Head to Vegas

By Martin Peers · Apr 19, 2026 3:00pm PDT
If you’ve never visited Las Vegas, this week might be the time. Adobe and Google Cloud are both having big shows there this week, with Adobe kicking off its customer summit tomorrow and running through Wednesday. Google Cloud Next, conveniently, starts Wednesday and runs through Friday. Come for one, stay for both!The two companies might be in... If you’ve never visited Las Vegas, this week might be the time. Adobe and Google Cloud are both...
Shantanu Narayen, Adobe chairman and CEO. Stefani Reynolds/Bloomberg via Getty Images.
The Briefing

Adobe CEO’s Departure and Enterprise Software Stress

By Martin Peers · Mar 12, 2026 5:00pm PDT · 2 comments
The Saaspocalypse may have claimed another scalp! Adobe said Thursday its longtime CEO and chair, Shantanu Narayen, had decided to give up the job as soon as his replacement can be found. Less than two months ago, Adobe had given Narayen an annual grant of stock, to vest based on the company's stock performance 2028, suggesting the board wasn’t... The Saaspocalypse may have claimed another scalp! Adobe said Thursday its longtime CEO and chair,...
Photo via Getty Images; art by Mike Sullivan
Exclusive

OpenAI Restricts Adobe and Other Competitors From Advertising in ChatGPT

By Alix Coutures and Amir Efrati · Sep 9, 2026 1:54pm PDT
OpenAI has told some business partners that it will no longer accept advertising in ChatGPT for image- and audio-generating products—which compete with its own features. The change, which hasn’t been previously reported or reflected in its published ads policy, blindsided existing advertisers such as Adobe, which sells such products. And... OpenAI has told some business partners that it will no longer accept advertising in ChatGPT for...
Oracle co-founder and executive chairman Larry Ellison. Getty Images.
The Briefing

Apple, Oracle and Adobe Dominate the Week

By Martin Peers · Sep 7, 2026 3:01pm PDT
We haven’t had much of a summer lull, let’s face it, what with the relentless pace of AI-related deal news, not to mention earnings. Nevertheless, the end of summer vacation changes the pace a bit this week, when we’ve got both Apple’s annual iPhone event and earnings announcements from Oracle and Adobe. And we’re also on the lookout for... We haven’t had much of a summer lull, let’s face it, what with the relentless pace of AI-related...