Metaverse Strategy

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Art by Clark Miller; Getty Images
The Arena

Can Tennis Connect With Young Fans Through the Metaverse and TikTok?

By Sara Germano · Aug 30, 2025 6:00am PDT
For decades,  the U.S. Open Tennis Championships has been a crown jewel of the global sports calendar. As the fourth and final Grand Slam of the tennis season, it has hosted historic athletic feats by everyone from Arthur Ashe to Venus Williams. Boisterous night matches—like last weekend’s Daniil Medvedev meltdown—are attended... For decades,  the U.S. Open Tennis Championships has been a crown jewel of the global sports...
Photo via Getty
Creator Economy

TikTok Bidders Seek Potential Cloud Support from Microsoft, Google

By Kaya Yurieff and Sri Muppidi · Mar 25, 2025 1:00pm PDT
TikTok bidders are trying to get their ducks in a row as President Trump’s April 5 deadline to find a buyer for TikTok’s U.S. operations approaches. That means making sure they have a cloud firm lined up to keep TikTok running after a sale.Those interested include smaller investor groups who want to run the app and leverage the TikTok brand, but... TikTok bidders are trying to get their ducks in a row as President Trump’s April 5 deadline to...
Podcast

Apple’s Vision Seems Out of Focus

By Jessica E. Lessin · Oct 26, 2024 9:00am PDT · 2 comments
This week on More or Less: A feisty debate over Vision Pro and words of concern for all VCs. Plus, the latest in tech body hacking. Hope you enjoy! Spotify YouTube This week on More or Less: A feisty debate over Vision Pro and words of concern for all VCs....
Mark Zuckerberg wearing prototype AR glasses at Meta Connect on Wednesday. Photo by Bloomberg via Getty.
The Briefing

Meta’s Costly Reality

By Martin Peers · Sep 27, 2024 3:00pm PDT
Mark Zuckerberg has become a watch nerd. In his appearance at Connect on Wednesday, he was flashing a timepiece identified by Redditors as this one costing tens of thousands of dollars, at least the third such ultrapricey watch he has sported lately. It’s all part of a recent style makeover that also includes gold chains and loud shirts. It’s... Mark Zuckerberg has become a watch nerd. In his appearance at Connect on Wednesday, he was...
Photo by Bloomberg
The Briefing

Apple’s Mixed-Reality Plans Have Mark Zuckerberg Sweating

By Martin Peers · Oct 12, 2022 5:00pm PDT · 2 comments
You have to hand it to Mark Zuckerberg. He has managed to change the conversation around his company—from the noxious effects of social media to his hugely ambitious metaverse plans. This week in particular he rode a wave of publicity around Meta’s upcoming new high-end virtual reality headset. There are plenty of skeptics about his metaverse... You have to hand it to Mark Zuckerberg. He has managed to change the conversation around his...
Photos: Supernatural VR
Exclusive

FTC Slows Meta Platforms’ Metaverse Strategy By Extending Antitrust Probe of VR Deal

By Josh Sisco · Dec 16, 2021 4:18pm PST · 1 comment
Meta Platforms’ Oculus virtual reality headsets are a vital step toward creating what its CEO, Mark Zuckerberg, calls the metaverse, an immersive internet in which people can interact in digital spaces. In addition to building Oculus, Meta has acquired at least six companies that made some of the most popular games and other apps for the... Meta Platforms’ Oculus virtual reality headsets are a vital step toward creating what its...