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Instagram

Instagram is a social media platform that enables users to share photos and videos with their followers owned by Meta. With over one billion monthly active users, Instagram has become a powerful tool for businesses to connect with their customers, build brand awareness, and drive sales. Adam Mosseri is the head of Instagram. Competitors include other social media platforms such as Facebook, Twitter, TikTok and Snapchat.

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The Briefing

What We Learned From Meta, Microsoft and Tesla

By Martin Peers · Jan 28, 2026 5:00pm PST
If quarterly earnings announcements were a contest, Mark Zuckerberg would have won Wednesday. You might even say investors are coming to terms with Meta Platforms’ you-only-live-once approach to spending on AI. The owner of Facebook and Instagram reported stronger than projected fourth-quarter growth of 24% and projected that revenue growth... If quarterly earnings announcements were a contest, Mark Zuckerberg would have won Wednesday. You...
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Deep Research

How OpenAI’s Bids For Enterprise, Ad Dollars Could Play Out

By The Information Staff · Jan 28, 2026 12:32pm PST
OpenAI’s push beyond selling AI models and into enterprise software and digital advertising marks a shift in where power and profits could accrue in the tech industry. As the company moves into markets long dominated by established software vendors, consultancies and ad platforms, its expansion raises questions about which incumbents are most... OpenAI’s push beyond selling AI models and into enterprise software and digital advertising marks...
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The Briefing

Amazon’s Fresh Dream Expires

By Martin Peers · Jan 27, 2026 5:00pm PST
It’s a good thing Jeff Bezos started Amazon as an internet-based retailer. He might never have made it as a traditional shopkeeper! Amazon on Tuesday said it would shutter its chain of Amazon Fresh and Amazon Go grocery stores, closing a chapter in its fitful efforts to expand in physical stores. Amazon still owns the Whole Foods chain it bought... It’s a good thing Jeff Bezos started Amazon as an internet-based retailer. He might never have...
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Creator Economy

TikTok, Instagram May Worsen Streaming Ad Market’s Woes

By Kaya Yurieff · Jul 1, 2025 2:00pm PDT
The TV streaming market is getting awfully crowded! Last week, Kalley and I broke the news that Instagram and TikTok are both working on versions of their video apps better suited for TV screens, following YouTube’s success in the living room.It’s easy to understand why these social media companies want to get in the game. Advertisers generally... The TV streaming market is getting awfully crowded! Last week, Kalley and I broke the news that ...