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Art by Clark Miller

How Small Firms Use Claude to Quit Salesforce

By Laura Bratton · Jul 6, 2026 6:00am PDT · 11 comments
The world’s largest companies may not be hurriedly replacing traditional enterprise applications with vibe coded alternatives, but some smaller firms are. Greenleaf Management, an Atlanta-based real estate property and investment manager with about 55 employees, saved around $100,000 annually by replacing Salesforce’s customer relationship... The world’s largest companies may not be hurriedly replacing traditional enterprise applications...
Salesforce CEO Marc Benioff via Getty Images. Art by Clark Miller
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Salesforce Employees Worry Over Anthropic’s Invasion of Slack

By Laura Bratton · Jun 27, 2026 7:01am PDT · 1 comment
When Anthropic on Tuesday launched a high-profile AI product for businesses that use Slack, some employees at Salesforce, which owns Slack, were confused. In social media posts, Salesforce promoted Anthropic’s new product, Claude Tag, which works as a kind of AI teammate that lives inside group Slack chats. It sees and remembers everything that’... When Anthropic on Tuesday launched a high-profile AI product for businesses that use Slack, some...
Left: Salesforce CEO Marc Benioff. Right: Denise Dresser, OpenAI’s Chief Revenue Officer. Getty Images/Shutterstock.

OpenAI and Anthropic Tap Salesforce Talent

By Kevin McLaughlin and Laura Bratton · Jun 17, 2026 6:01am PDT
As OpenAI and Anthropic build up their teams of enterprise salespeople, they’ve both been hiring from one of the deepest pools of enterprise software talent anywhere: Salesforce. More than 45 Salesforce employees have joined Anthropic since the start of this year, and close to 40 have joined OpenAI, largely in sales and marketing roles,... As OpenAI and Anthropic build up their teams of enterprise salespeople, they’ve both been hiring...
Samuel Berry, chief information officer at the Agriculture Department. YouTube.
Applied AI

U.S. Dept. of Agriculture Taps C3 AI to Trim Salesforce Footprint

By Laura Bratton · Aug 11, 2026 11:11am PDT · 2 comments
The U.S. Department of Agriculture, which spends about $3 billion a year on IT, uses Salesforce for “pretty much everything” including case management and maintaining its public facing portals and websites, according to chief information officer Sam Berry. But over the last year, the sprawling agency reduced its use of Salesforce for some tasks... The U.S. Department of Agriculture, which spends about $3 billion a year on IT, uses Salesforce...