Snapchat

The Information’s in-depth reporting about Snapchat.
Follow this topic to get the latest updates from The Information reporters and subscribers.
Recent Articles Most Popular Articles
Recent Articles about Snapchat
Evan Spiegel, CEO of Snap, in September. Photo via Getty.
The Briefing

Snapchat’s Safety Struggle

By Erin Woo · Oct 1, 2024 5:00pm PDT
Snap likes to cast its Snapchat app as “an antidote to social media.” Unlike its rival social media apps, Snapchat was “designed to be safe” for kids, the company claims. But designing something to be safe and actually making it safe aren’t the same things.How Snap has fallen short on this front became clear from an unredacted version of a... Snap likes to cast its Snapchat app as “an antidote to social media.” Unlike its rival social...
Art by Mike Sullivan
Exclusive

How Snapchat Struggled to Protect Teens From Drug Dealing, ‘Sextortion’

By Erin Woo · Jul 25, 2024 6:00am PDT
In the spring of 2021, Snap leapt into action. After the teenage son of a television host died from what his parents said were fentanyl-laced Xanax pills purchased on Snapchat—Snap’s social media app—the company declared a “code red,” an expression it uses for its highest-priority projects, according to two people... In the spring of 2021, Snap leapt into action. After the teenage son of a television host died...
David Dobrik. Photo by Cibelle Levi.
Creator Economy

Why David Dobrik Is Going All in on Snapchat and Pizza

By Kaya Yurieff · Jun 21, 2023 2:00pm PDT · 1 comment
David Dobrik first gained fame as an online influencer when he was a teen on the six-second video app Vine, then as a vlogger through his self-named YouTube channels. But in the past 18 months, he’s quietly become one of the top creators on Snapchat, where he posts 80 to 100 times a day and has 7.4 million subscribers. It’s a sign of how Snap... David Dobrik first gained fame as an online influencer when he was a teen on the six-second video...
Snap CEO Evan Spiegel at The Information’s Future of Influence event last week. Photo by Erin Beach
Creator Economy

Snapchat Now Wants (Some) Videos to Stick Around

By Kaya Yurieff · Jun 12, 2025 2:00pm PDT
Snapchat has realized the limits of disappearing content—especially when it comes to attracting creators. On Thursday, the app said users will be able to automatically save their disappearing Stories to their public profiles. That’s a big change, and it’s one that should help make the app more of a destination for creators, whose Instagram,... Snapchat has realized the limits of disappearing content—especially when it comes to attracting...
YouTube CEO Neal Mohan. Photo via Flickr/Fortune.
Creator Economy

YouTube’s Election Boost; Spiegel Goes Public on Snapchat

By Kaya Yurieff · Feb 4, 2025 3:50pm PST
We’re hearing a lot of YouTube creators and media executives have already descended on New Orleans ahead of Super Bowl Sunday. Back at home in rainy Mountain View, Google leaders have been talking up the last national event that boosted YouTube—the 2024 presidential election. In a call with investors late Tuesday, Alphabet CEO Sundar Pichai... We’re hearing a lot of YouTube creators and media executives have already descended on New...