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Ai In Marketing

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Recent Articles Most Popular Articles
Recent Articles about Ai In Marketing
Art by Mike Sullivan
AI Agenda

OpenAI Is Catching Up To Anthropic in AI Coding

By Stephanie Palazzolo · Oct 9, 2025 7:00am PDT
OpenAI’s effort to catch up to Anthropic in code-generating artificial intelligence seems to be working. New data show OpenAI’s Codex coding assistant has pulled ahead of Anthropic’s Claude Code assistant in certain coding capabilities. Codex usage among developers is also catching up to Claude Code’s.Developers approved 74.3% of code... OpenAI’s effort to catch up to Anthropic in code-generating artificial intelligence seems to be...
‘AI Native’ Apps’ $18.5 Billion Annualized Revenues Rebut MIT’s Skeptical Study
Applied AI

‘AI Native’ Apps’ $18.5 Billion Annualized Revenues Rebut MIT’s Skeptical Study

By Amir Efrati · Aug 26, 2025 10:32am PDT · 11 comments
It’s been hard to avoid a study last week from the Massachusetts Institute of Technology, which claimed that 95% of corporate efforts to use artificial intelligence failed to boost the bottom line for the surveyed companies. In other words, “only 5% of custom enterprise AI tools reach production.” Let’s set aside the study’s limitations,... It’s been hard to avoid a study last week from the Massachusetts Institute of Technology, which...
Partner Content

Recap: The CEO’s Guide to Generative AI: Maximizing Data

By The Information Partnerships · Sep 12, 2023 3:38pm PDT
Artificial intelligence can be transformative. It can offer increased efficiency, boosted innovation and serious cost savings. But to realize those benefits, CEOs need to take an active hand in making sure the company has the right in-house talent, the right vendors and the right data. What’s the best way to go about this? Stephanie... Artificial intelligence can be transformative. It can offer increased efficiency, boosted...
Most Popular Articles on Ai In Marketing
Art by Mike Sullivan
AI Agenda

The Great Data-Labeling Debate: Synthetic or Human?

By Stephanie Palazzolo · Jun 23, 2025 7:00am PDT
The news around data-labeling startups is stirring a debate in the industry about whether artificial intelligence developers should improve their models with cheap synthetic data (data that are generated by other AI models) or with a much smaller amount of expensive, human-labeled data via firms such as Scale or Surge.Until recently, AI... The news around data-labeling startups is stirring a debate in the industry about whether...
Partner Content

AI in Business: Harnessing the ‘Tremendous Power Now in Our Hands’

By The Information Partnerships · Jan 17, 2025 10:26am PST
Artificial intelligence has the potential to solve the world’s problems, like climate change, plastics and even inequality, believes one of the readers of The Information. Whether it will do so depends “on the questions we ask of this tremendous power now in our hands,” says the reader. A recent survey of 108 readers of The... Artificial intelligence has the potential to solve the world’s problems, like climate...
Karat co-founders Will Kim (left) and Eric Wei. Photo courtesy of company
Creator Economy

Card Startup Karat Raises $70 Million, Bucking Funding Trend

By Kaya Yurieff · Jul 19, 2023 2:40pm PDT
Even after funding for creator economy startups collapsed, some companies have been able to raise new capital, we reported last month. The latest is Karat. The startup, which offers business credit cards and financial services for creators, on Wednesday announced $70 million in Series B funding, including $30 million in debt financing from... Even after funding for creator economy startups collapsed, some companies have been able to raise...