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Creator Economy Summit

Below is a collection of every Creator Economy Summit article by The Information.
Kaya Yurieff of The Information and YouTube creator Hank Green. Photo: Erin Beach for The Information.
Creator Economy Summit
startups

TikTok, Generative AI and Startup Failure: Creator Summit Takeaways

By The Information Staff · April 22, 2023 8:00 AM PDT
It’s hard to overstate how much TikTok is still driving much of the conversation around the creator economy. From questions about whether the ByteDance-owned video app can make a success of live shopping, to how much YouTube and Instagram would benefit from a U.S. government ban of TikTok, the app was a recurring topic at The... It’s hard to overstate how much TikTok is still driving much of the conversation around the...
Photo by Erin Beach.
Creator Economy Summit
e-commerce

TikTok U.S. Shopping Chief: Open to Big Retail Partnerships to Fill Shopping Aims

By Erin Woo and Ann Gehan · April 20, 2023 1:54 PM PDT · 2 comments
TikTok has ambitions to transform its app into a U.S. shopping destination and is open to working with big retail partners including Walmart to make that happen, according to TikTok’s head shopping executive in the U.S. “If anyone from Walmart is here, come talk to me,” Sandie Hawkins, TikTok’s general manager of U.S.... TikTok has ambitions to transform its app into a U.S. shopping destination and is open to working...
From left, Heidi and Marc D’Amelio at The Information’s Creator Economy Summit in Los Angeles. Photo by Erin Beach
Creator Economy Summit
startups culture

Father of TikTok Superstar Charli D’Amelio: U.S. Should Back Off App Threats

By Sylvia Varnham O'Regan · April 20, 2023 12:26 PM PDT · 4 comments
The father of one of TikTok’s biggest stars said the U.S. government should “butt out” of the operations of the app, which is facing a potential ban. Marc D’Amelio and his wife, Heidi, rose to fame as the parents of viral TikTok stars Charli and Dixie D’Amelio, who collectively have more than 200 million followers... The father of one of TikTok’s biggest stars said the U.S. government should “butt...
Photo by Erin Beach.
Announcing the Creator Economy Summit 2023 Masterclasses
By The Information · April 12, 2023 11:50 AM PDT
Photo by Erin Beach.
Creator Economy Summit

Announcing the Creator Economy Summit 2023 Masterclasses

By The Information · April 12, 2023 11:50 AM PDT
We’re excited to see everyone on April 20th at The Information's Creator Economy Summit. Our masterclass breakout sessions are an important part of the Summit. At this year’s event, we’ll have two sets of 45-minute breakout sessions. Here’s a preview of this year’s topics. Gen Z and the Creator Economy (1:30... We’re excited to see everyone on April 20th at The Information's Creator Economy...
From L-R: Enrico D'Angelo, Sean Kim, Kristin Bannon, Sally Shin, Sam Wick, Erin Miller
Creator Economy Summit
startups google

Creator Economy Winter, TikTok’s Rivals and NFTs: Highlights From the Creator Economy Summit

By The Information Staff · May 26, 2022 2:11 PM PDT
How Instagram and Pinterest view blockchain technologies. Whether the creator economy is overfunded. Strategies for creators to buck an economic downturn. These were among the topics of discussion at The Information’s Creator Economy Summit Wednesday. Participants included Ashley Yuki, Instagram’s vice president of product; Malik... How Instagram and Pinterest view blockchain technologies. Whether the creator economy is...
TikTok star Josh Richards. Photo: Matt Azzopardi. Art by Mike Sullivan.
Creator Economy Summit
facebook

Twitch Is ‘Absolutely Dominating,’ Says TikTok Star Josh Richards

By Kaya Yurieff · May 25, 2022 1:00 PM PDT
TikTok’s viral short videos put Canadian creator Josh Richards on the map in 2019, after his dance moves and generation-defining hairstyle made him a Gen Z icon. Now also an  entrepreneur and investor, Richards says he sees another video format poised to triumph: livestreaming. “I see Twitch absolutely dominating,”... TikTok’s viral short videos put Canadian creator Josh Richards on the map in 2019, after...
Creator Economy Summit

Announcing the Creator Economy Summit Masterclasses 2022

By The Information Staff · May 23, 2022 5:58 PM PDT
We’re excited to see everyone on May 25  at The Information’s second annual Creator Economy Summit. Our masterclass breakout sessions are an important part of the Summit. At this year’s event, we’ll have three sets of 45-minute masterclasses. Here is a preview of this year’s topics. For group ticket... We’re excited to see everyone on May 25  at The Information’s second annual ...
Clockwise from top-left: Aya Kanai, Aaron DeBevoise, Sean Atkins, Marina Mogilko, Paco Suro. Photos courtesy of companies.
10 Takeaways from The Information’s Creator Economy Summit
By The Information Staff · Oct. 29, 2021 3:22 PM PDT · 3 comments
Clockwise from top-left: Aya Kanai, Aaron DeBevoise, Sean Atkins, Marina Mogilko, Paco Suro. Photos courtesy of companies.
Creator Economy Summit

10 Takeaways from The Information’s Creator Economy Summit

By The Information Staff · Oct. 29, 2021 3:22 PM PDT · 3 comments
What Snap executives think about the metaverse. How China provides a road map to the U.S. creator economy. Whether membership platform Patreon will soon offer crypto products. These are some of the insights from The Information’s Creator Economy Summit on Thursday. Our speakers included the chief executives of Patreon and creator economy... What Snap executives think about the metaverse. How China provides a road map to the U.S. creator...
YouTube video blogger and entrepreneur Casey Niestat. Photo by Getty
Creator Economy Summit

YouTube Star Casey Neistat: TikTok Poses ‘Existential Risk’ to YouTube

By Sarah Krouse · Oct. 28, 2021 12:20 PM PDT · 2 comments
TikTok is “an existential risk” to YouTube, longtime video creator Casey Neistat said, adding that he spends more time scrolling through the ByteDance-owned short-video app than he spends on Netflix and YouTube combined. The comments by Neistat at The Information’s Creator Economy Summit underscore the fierce battle for user... TikTok is “an existential risk” to YouTube, longtime video creator Casey Neistat...
Clubhouse CEO Paul Davison. Art provided by subject. Illustration Mike Sullivan
Creator Economy Summit
startups

Clubhouse CEO: We Want to Expand to Users Under 18

By Kaya Yurieff · Oct. 28, 2021 10:00 AM PDT · 1 comment
Unlike most other social networks, Clubhouse requires its users to be at least 18 years old to use the social audio app. But the company could loosen that age restriction in the future, CEO and co-founder Paul Davison said at The Information’s Creator Economy Summit on Thursday. “We would like to open it up to people who are younger... Unlike most other social networks, Clubhouse requires its users to be at least 18 years old to...
YouTube chief business officer Robert Kyncl. Photo by Bloomberg
Creator Economy Summit
google

YouTube’s Chief Business Officer: E-Commerce Will Become Creator ‘Juggernaut’

By Kaya Yurieff · Oct. 28, 2021 9:49 AM PDT · 1 comment
The booming creator economy could become a “juggernaut” thanks to e-commerce, as individuals with online followings sell products, taking a greater share of consumer spending, said YouTube Chief Business Officer Robert Kyncl. “This distributed retail is definitely a force that is starting to build. And the people who will... The booming creator economy could become a “juggernaut” thanks to e-commerce, as...
UnitedMasters CEO Steve Stoute. Photo by AP
Andreessen Horowitz Values Music Startup UnitedMasters at $550 Million
By Berber Jin · Oct. 28, 2021 8:00 AM PDT
UnitedMasters CEO Steve Stoute. Photo by AP
Creator Economy Summit
startups venture capital

Andreessen Horowitz Values Music Startup UnitedMasters at $550 Million

By Berber Jin · Oct. 28, 2021 8:00 AM PDT
UnitedMasters, a music distribution app for independent musicians, has raised $50 million in a round led by venture firm Andreessen Horowitz at a $550 million valuation, including the new investment. The New York–based startup will use the cash to further its international expansion into regions like Latin America and also pay for... UnitedMasters, a music distribution app for independent musicians, has raised $50 million in a...
Nicole Quinn. Photo provided by subject. Illustration Mike Sullivan
Creator Economy Summit
startups venture capital

Lightspeed Targets Over $5.5 Billion for New Funds

By Kate Clark and Kaya Yurieff · Oct. 28, 2021 6:00 AM PDT · 1 comment
Lightspeed Venture Partners, the venture capital firm that made early bets on Snap and Affirm, is raising more than $5.5 billion for early- and late-stage investments, according to a person with direct knowledge of the matter. The fresh pool of capital represents the largest fundraising yet for the two-decade-old firm and follows a string of... Lightspeed Venture Partners, the venture capital firm that made early bets on Snap and Affirm, is...
Creator Economy Summit

Announcing the Creator Economy Summit Masterclasses

By The Information · Oct. 26, 2021 11:34 AM PDT · 6 comments
We’re excited to see everyone on October 28 at The Information’s inaugural Creator Economy Summit. Our masterclass breakout sessions are an important part of the Summit. At this year’s event, we’ll have three sets of 45-minute masterclasses. Here is a preview of this year’s topics. For group ticket information,... We’re excited to see everyone on October 28 at The Information’s inaugural Creator...